Friday, May 6, 2016

Content Delivery Networks

I've been doing a bit of research into both Data Science and the hyperscalers and a few things have struck me.  One is that Google Fiber is incredibly strategic for Google Platform.

The ability to ensure QOS and cache by controlling the last mile of delivery is a huge advantage.  Everything AWS does is dependent on the telcos, because all of their wonderful technology is designed to deliver something (data, a website, a database) from AWS to somewhere, or from somewhere to AWS.  And that something almost always goes through Verizon, ATT, Comcast, Time Warner, etc.

So one of the most innovative, client focused, fast-paced tech giants is completely dependent on the most change resistant, oligopoly, entrenched companies in the US.  ATT and Verizon do some good business in the private-cloud enterprise space, but I've seen up close and personal that their company culture is bureaucratic as it comes.  And of course, there is cost involved: as all of us commercial users of ISPs know, the oligopoly always gets its money.

That's why Google Fiber is so forward thinking.  They're going to leapfrog AWS on this one, and if Google succeeds in laying a network quickly, in 15-20 years it could give Google Platform a killer competitive edge.  

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